With As fast as these applications are gaining popularity,

With the advent and popularity of social networking sites,
the boundaries of the relationship between the employer and
employee/prospective employee have stretched well beyond the workplace and
working hours. Predictably, this relationship expansion has led to uncharted
adversarial scenarios between the respective parties. Unfortunately, in this
new, vibrant cyber world, employment law is struggling for deference and
attention. Notwithstanding this ostensible indifference, each phase of the
relationship is heavily impacted by social network media. Applicant
recruitment, information gathering and applicant selection stand to be impacted
by the social network communications made by employees or prospective
employees. This literature review examines about the ethics
for a working professional, ethical behavior and issues of using social media
during work hours, avoiding from social media misuse.

Social media applications on the
internet have skyrocketed in the area of interests for all ages of employees in
the work force. As fast as these applications are gaining popularity, so are
they changing the way employers are looking at their employees and their
companies in general. There are so many benefits that social media has brought
to the cooperate world, but with this each company is becoming increasingly
more aware of the risks that are involved with using it. Misuse of company
resources, conflicts of interest, and criticism of others are just a few.
“The Internet today is ubiquitous. It has worked its way into every corner of
our lives—including our professional practice—and it is here to stay.
Technological advances have threatened our economic and personal security and
these advances have changed the face of communication forever.”(Voshel et al.,
2005, p. 68). Therefore, the working professionals needs to revise their
standards of practice accordingly to meet the challenges presented by our
changing world. This means expanding the way we think about work ethics to
include online social media. Social media requires that workers reframe how
they think about privacy, confidentiality, professional boundaries, and has
challenged us to innovate with new, ethically sound ways to serve clients and
constituents.

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In the modern world, it is commonplace to use web
technologies in the organization of communication of young people. In fact,
they represent the new means of establishing communications, the tool to
organize communication. This change of the communication forms influences the
content of the communication itself. These changes lead to a significant
metamorphosis in the structure of society, impose prints on behavioral
standards and even change the mentality. “Internet” as a global information
system, is forming cyberspace, creates cyber culture with its concepts, values,
thoughts and language. Today it is one of the main components of the
information society. The ambiguity of the social networks influence is the
important issue of the modern world. Social
Media means channels and platforms, which are based on the Internet –
technology, for communication and content sharing between users. The main features and differences of social
media are: unlimited interactive communications; directly involved users in the
generation and relay of the media content; a high degree of involvement in the
process; maximum speed of the feedback; user personalization. Social media has
become extremely popular in recent years. “The prevalence,
widespread use, and influence of technology in society today, including the
workplace, is undeniable. Computers, the Internet, email, and cell phones are
now indispensable parts of social interaction as well as business; and their
sophistication, uses, and reach are expanding continually. In addition to the
many types of people using social media, there are many types of social media
to use, all of which can have ramifications – good and bad – in the workplace.
Some of the major social media sites and networks are as follows: LinkedIn is a
social and networking site geared for professionals that was created in 2003 to
provide professional people with access to networking, marketing, advertising,
and job search opportunities. Any person can search for another person’s online
profile; and no password is required to conduct a search. The site can also
provide specific employment opportunities; and employers can examine an
individual’s job prospects (Venezia, 2012). The site has more than 70 million
users globally from more than 200 countries, according to Hearing and Ussery
(Part I, 2012, p. 35). The site has more than 100 million members, and adds new
members at the rate of about one million per week, according to Smith (2012, p.
2).Social media has completely transformed the life of many, many people. In
particular, social media has materially changed the way in which people
communicate. Social media affords people readily and easily usable ways to stay
in touch with family, friends, colleagues, and co-workers, including the ability
to rapidly share information and commentary. Business today is also taking
advantage of social media – for marketing, management, and human resource
purposes. Furthermore, the conception of the “workplace” has been broadened
with the advent of technology and especially the existence of “telecommuting.”
“The increase in work outside the office…has further blurred the boundary
between work and home, public and private” (Gelms, 2012, p. 268). Social media,
therefore, is being widely used in business and professional as well as
personal settings.”(Cavico et al., 2013, p. 1). Since the advent of
Internet-based information-seeking, protecting privacy in the
practitioner-client relationship has become an increasingly challenging
endeavor. “The popularity of social networking and microblogging sites such as
Facebook and Twitter has increased the amount of personal information people
share online, while search engines like Google enable people to find
practically anything they might be looking for in seconds. Unfortunately, it is
also easier than ever for social work students and practitioners to blur the
boundaries between personal and professional relationships online.”( Voshel et
al., 2005, p. 68).Social media ethics for a working professional is a challenging topic, because
there are so many ethical and compliance issues. Some
of that issues include breach of confidentiality, conflicts of interest, misuse
of company resources. It can really touch on so many levels of the company’s
operations, its leadership needs to address social media in context to its
overall business operations. Social media cannot be addressed successfully as a
standalone matter. A company that is lacking an initiative to effectively
identify, access and manage its approach to social media, and its tools, will
not only loose the many opportunities social media provides, but will face many
risks that will most likely damage the business. “Time Theft is defined as time that employees waste or spend not
working during their scheduled work hours. This behavior is unethical as
employees are compensated for this time even though they are not producing for
employers. Thus they are intentionally stealing time rightfully belonging to
their company.” (Hancock, 2016, p.4). The new trends of time theft with an
emphasis on social media and online shopping are emerging in the workforce. The
study also examines if these new trends possibly could have a negative impact
on individual and firm productivity. The results suggest that social media and
online shopping are indeed emerging as new platforms for time theft. The study
displayed social media may be more worrisome due to having a greater amount of
users and a higher usage among the respondents. With every respondent who had
social media also having access to an app on their phone, personal device usage
might be an important topic for companies “OSN (Online Social Networks) use has
seen significant growth in recent years. Facebook especially has grown so much
it is number one among OSNs (Churches et al, 2010). As the number of Facebook
and another OSN users continues to rise, so too will the amount of personal
information employees and job applicants or current employees, particularly
young ones, who “employment” results in numerous examples of job applicants or
current employees, particularly young ones, who have been denied or lost a job because
of personal information posted on an OSN site such as Facebook or MySpace.”(Kaupins
et al., 2010, p. 82) Moreover, the number of employers who research applicants
and employees on the Internet is also on the rise. A recent survey indicates
that 75% of U.S. recruiters and human resource professionals research job
applicants on the Internet, including social networking sites. A large majority
of those surveyed have rejected applicants because of information they have
discovered online.

Social
media clearly has become a prevalent and powerful communications and
information-sharing medium that has fundamentally changed the way people
communicate and interact. People, personally, and as employees as well as
employers, use social media today at home, while travelling, and in the
workplace. There are, plainly, legal, ethical, and practical implications for
employers and employees regarding the use of social media in employment. Employees
do not need to fear for using social media, but they do need to understand it,
and make a place for it in their ethical awareness. Balancing
the legitimate interests of employers and employees and job applicants, as well
as drawing the proper ethical boundary between moral and immoral conduct
regarding social media use is a very difficult undertaking indeed.

 

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