A study by the WWF (World Wildlife Fund) shows that we have lost almost half of the world’s biodiversity in the past 40 years alone. All over the world, species are facing all kinds of threats and dangers of a different scale, and most recent calculations are undoubtedly showing a downwards trend in animal extinction rates and habitat loss. In fact the current extinction rates are estimated to be 1,000 to 10,000 times higher than that of the natural extinction rate. Biologists have determined that 50% of all species will be extinct by the end of the century. Several governments and global organizations are pursuing various resolutions, such as the establishment of parks and protected areas, as well as new provisions under the Wildlife Act, and are undertaking initiatives to restore previously destroyed ecosystems. However the issue of biodiversity loss is often undermined and can be seen as a necessary sacrifice for separate advances of mankind. This is mostly due to the immense lack of awareness towards the degree of harm being posed to the world’s biodiversity.Defining key terms:Biodiversity refers to the number or figure given to the different types of species and animals that exist in abundance across an ecosystem.On the other hand, biodiversity loss measures the decline in variety of said species on a global scale, it considers the loss of diversity in species, the loss of natural habitats and some elements of extinction.GLOBAL PERSPECTIVES:Overpopulation of humans is seen to be the main cause of biodiversity loss today, a threat which is most imminent in China where the loss of species is estimated to be 50-100% higher than the rest of the world. In accordance with this, many activists have launched country-wide campaigns in attempt to persuade citizens to take a greener approach. Groups such as the Panther Protection of Wildlife Organization (PPWO), Green Earth Volunteers (GEV) and the Wild China Organization (WCO) are undertaking initiatives to eliminate wildlife poaching, reduce pollution rates and achieve a sustainable biodiversity by launching activist marches, awareness & educational campaigns, cleanup runs and more.Most of these campaigns have resulted in pressing the government to pass laws as well as set up more and more protected areas for some of the country’s rarer species, which had fruitful results in the case of stabilization of China’s bird population between the late 19th and early 20th century as a result of these protected areas and newly introduced anti-poaching laws.Most of the measures taken to conserve biodiversity in China are taken by it’s 2,000+ local Non-Governmental Organizations (NGOs), as well as a number of International NGOs such as the World Wildlife Fund (WWF) who have undertaken several projects in different areas across China to sustain certain species and ecosystems, outlined in the Living Planet Report China (2015). Registered NGOs in Chinese legislation are funded by government entities as a general rule of thumb, therefore the Chinese government is directly involved in the oversight, sourcing and funding of environmental NGOs but are yet to take a public initiative to combat biodiversity loss, this is unsurprising as a country whose foremost cause of biodiversity loss is economic expansion plans set by the Chinese government in the past few decades.As one of the world’s fastest dwindling biodiversities, China’s case requires critical analysis and understanding to prevent similar cases from reaching such a stage in the future, how important it is for the issue to be tackled earlier, and the importance of government support on any large scale initiative in order to ensure no entities are counteracting each other.